If you’re looking for a taste of the local lifestyle in Puerto Vallarta, a visit to the Emiliano Zapata Market is a must-do activity. Located on the east end of Zona Romantica, just west of the small tunnel on calle Lazaro Cardenas, this vibrant market offers a wide variety of fresh produce, meats, and seafood caught that very morning. You can even find tortillas made on site and sold by weight. With daily hours from 6am to 3pm, there’s plenty of time to browse and discover new culinary delights. Don’t miss out on the chance to try the delicious meals and fresh juices offered at the small, outdoor cafe-style restaurants. MexiDad highly recommends a visit to this market for a glimpse into the simple and authentic way of life in Puerto Vallarta.